1. IntroductionAdvertising is already a big thing in gracious lives. We see advertisements everyday. Without it, we might have problems buying things, because we don?t know what is new or what these things are. Cost of advertisement is already a big factor in tradeing products. It is secret code new that big companies have to engage in how to sell their products. Without showing the products to consumers, nobody is going to buy them, and selling products is the master(prenominal) purpose of companies. The problem of advertising today is clear. Consumers are overwhelmed by all kind of ads. No consumer has time to really luck with the product and for most consumers advertisement is not very authentic. on the whole companies are faced with these problems, but how can they manage to lure consumers like they do today and why is advertisement so effective.
2. Objectives of advertisementThe main accusative of companies is to show their product through advertisement. They motive people to buy their products, but they have different smaller objectives to reach their purpose. One of the first objectives of advertising is information. They wish to leave behind consumers information about products or present new products. They as well as tell consumers about advantages of their product and why it is better than the ones from former(a) companies.
A good example is a simple signboard with the brand?s name or product on it, or a TV ad where a soul is pretending to have good experience with this product. Another objective is motivation. Companies want to motivate people to buy their product or to look into the subject. The next objective is socialization. They want to give specific groups of consumers values. Good examples are campaigns against drugs. After somebody bought a product, companies want the consumer to buy it again, so they use...
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