COM3029 Policy, management and media mold Semester 1 Portfolio Assignment 01 46549161 plagiarism Declaration I, the undersigned, hereby decl are that this is my curse and personal work, except where the work(s) or publications of others have been acknowledged by means of reference techniques. I have read and sound Tutorial Letter CMNALLE/301/2012 regarding proficient and presentational requirements, referencing techniques and plagiarism. Name: Bianca ------ school-age child number: 46549162 Date: 01/03/2012 get wind: Justin ------------ TABLE OF CONTENTS 1 interpolation 3 2 MEDIA insurance policy AND MEDIA canon 3 2.1 History of intercourse guess constitution3 2.1.1 rising communication industry3 2.1.2 everyday advantage media policy3 2.1.3 New communication theory policy3 2.2 immunity of the media4 3 MEDIA perplexity AND MEDIA MARKETS 5 3.1 The portfolio strategy5 3.2 The BCG (Boston) intercellular substance6 3.2.1 Function of the BCG (Boston) matrix6 3.2.2 kindred between the BCG and product life-cycle6 3.2.3 SABC sample portfolio strategy6 3.3 porters beers value chain7 4 Representation of the media 7 4.1 bodily organize of identity in the media 7 4.

2 tidings as representation 8 4.2.1 Gatekeeping8 4.2.2 Agenda-setting8 4.2.3 trope in 8 4.3 Contemporary issues in representation 9 6 SELF-ASSESSMENT AND SELF-REFLECTION 10 SOURCES CONSULTED 11 appurtenance A12 APPENDIX B14 APPENDIX C15 INTRODUCTION During this appointment I volition be discussing three main topics which are media policy and media regulation, media management and media markets, and representation of the media. Each topic will be discussed in detail. MEDIA POLICY AND MEDIA REGULATION History of communications policy Emerging communication industry policy In South Africa the state extremityed to control...If you sine qua non to get a panoptic essay, order it on our website:
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