Strategic Mgmt. Current Events Jan. 10, 2011 Greenway Bioplastics Three friends join forces to append a product to the US from the Far East. Greenway Bioplastics, a biodegradable, eco-friendly distributor of disposable tableware establishes the fraternity in Iowa City, Iowa in may 2010. Their business plan consists of providing their eco-friendly tableware products to local restaurants with plans to expand their offers to county, city and kingdom festival organizers. Their product is completely biodegradable and compost able, something or so tableware products are now. Unlike Styrofoam, a product used by most restaurants, Greenway products are made of cornstarch and sugar cane byproducts. The Greenway products can withstand heat up to four hundred°, which lends it to being microwavable, something Styrofoam, as well as know cannot be. In an era that encourages and regulated as to what types of material can be used in grocery bags and similar items, Greenway Bioplastics offers a solution. They hope to collaborate with county, city and state festival organizers to drop waste created during those events.
Greenway would provide the products; the city would handle the composting and match that their budgets will not be affected. Three friends, an eco-friendly product mollify locally in Iowa City, known as an eco-friendly city, to stand up and compete against the big boys in the tableware industry. A David vs. Goliath scenario is compete out. Greenway is striving to do their part in thrift our landfills and ultimately the planet. The bio-products industry is in its infancy, but smart, perceptive company as if Greenway Bioplastics are the future of this industry. They have a strong product, backed by a strong means and the heart to slay the true enemy, bio-waste. If you want to get a full essay, order it on our website:
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